{"product_id":"full-spectrum-how-the-science-of-color-made-us-modern","title":"Full Spectrum: How the Science of Color Made Us Modern","description":"\"Informative and entertaining...Rogers is a seasoned raconteur, unreeling an eons-spanning tale with skill.\" —Wall Street Journal\n\nA lively account of our age-old quest for brighter colors, which changed the way we see the world, from the best-selling author of Proof: The Science of Booze\n\nFrom kelly green to millennial pink, our world is graced with a richness of colors. But our human-made colors haven’t always matched nature’s kaleidoscopic array. To reach those brightest heights required millennia of remarkable innovation and a fascinating exchange of ideas between science and craft that’s allowed for the most luminous manifestations of our built and adorned world.\n\nIn Full Spectrum, Rogers takes us on that globe-trotting journey, tracing an arc from the earliest humans to our digitized, synthesized present and future. We meet our ancestors mashing charcoal in caves, Silk Road merchants competing for the best ceramics, and textile artists cracking the centuries-old mystery of how colors mix, before shooting to the modern era for high-stakes corporate espionage and the digital revolution that’s rewriting the rules of color forever.\n\nIn prose as vibrant as its subject, Rogers opens the door to Oz, sharing the liveliest events of an expansive human quest—to make a brighter, more beautiful world—and along the way, proving why he’s “one of the best science writers around.”*\n*National Geographic\u003cbr\u003eASIN: 1328518906\u003cbr\u003eVSKU: HBSV.1328518906.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Rogers, Adam\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book is in very good condition and has little to no writing, underlining, and or highlighting. Cover may have some cosmetic wear.  \u003cbr\u003e","brand":"The Happy Book Stack ","offers":[{"title":"Default Title","offer_id":51817105490221,"sku":"HBSV.1328518906.VG","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/6799\/6205\/files\/1328518906-0.jpg?v=1770842317","url":"https:\/\/www.thehappybookstack.com\/products\/full-spectrum-how-the-science-of-color-made-us-modern","provider":"The Happy Book Stack ","version":"1.0","type":"link"}